OUR STORY
Vixen & Fox has evolved from a vision into an international luxury lingerie brand. Our commitment to artistry, integrity, and craftsmanship has earned Vixen & Fox a presence in renowned boutiques globally.
In a world flooded with mass-produced brands masking themselves as luxury, we design our collections in Australia and stand by slow fashion principles. No smoke and mirrors - just luxury lingerie made for women who won't settle for less.
We combine the finest European fabrics and custom designed embroidery, creating exclusive, timeless collections. We collaborate with skilled artisans and manufacturers across Europe to bring each collection to life - the creation process extends over 12 months from the initial concept to the final product. Every phase is handled with the utmost care, ensuring that each piece meets our rigorous standards and fulfils the expectations of the women who wear it.
We celebrate women who have arrived - those who have overcome challenges, broken barriers and claimed their place with authority. Because true luxury isn’t just about what you wear - it’s about how you feel in your own skin.
KAY ALFARO
Born and raised in Sydney, I entered the workforce early. Working with a renowned hospitality group, I was part of opening and managing multiple restaurant brands, learning firsthand what it takes to build something from the ground up. By 20, I had purchased my first apartment, and my future looked promising. But beneath the surface, I felt an undeniable pull toward something greater - something that would create a lasting impact.
It was this drive that led me to Queensland, where I pursued a business degree at Bond University while training to become a Lifeline telephone counsellor. I wanted to give back, to contribute to something bigger than myself but life took an unexpected turn when I got involved with someone I thought was a business partner - only to discover he was a violent criminal. He manipulated and blackmailed me, trapping me in a world I never imagined. But he underestimated me. I fought back, escaped and helped gather the evidence that put him behind bars for 27 years.
Out of adversity, came a vision and Vixen & Fox was born. I found my voice - and with it, a deeper understanding of the woman I wanted to become. Vixen & Fox is more than a luxury lingerie brand - it’s a statement, a movement, and a celebration of unstoppable women everywhere. Beyond the lingerie - we are committed to giving back. Through each purchase we give back by supporting survivors of human trafficking, helping women everywhere feel powerful, magnetic, and unstoppable
