SLOW FASHION APPROACH

Did you know there used to be four fashion seasons a year but now there are over 52 micro-seasons in fashion? To not contribute to the growing trend of fast fashion, our capsule collections are produced in limited quantities. Each of our collections have a 12 month creation period and we only release two collections a year.

Fast fashion brands are constantly pumping out new, thoughtless products all the time - the impact of this on workers and the planet is huge. The art of craftsmanship has been lost along the way but we promise to always keep craftsmanship at the core of everything we create. We will only release new collections when we feel we have something new and fresh to offer you. To honour the time and dedication that goes into each and every collection, our lingerie will rarely go on sale - these sales will only be available to pre-existing customers.

IT STARTS WITH A SPARK

Our design process starts with a spark of imagination coupled with inspiration from the Art Deco era. Art Deco is characterised by rich colors, bold geometry, and decadent detail work.

With these characteristics in mind, we create a moodboard and start sketching. We consider different fabrics, hardware and trims we can use to bring our vision to life - every choice is well thought out and is very intentional.

Balancing aesthetic and wearability is always front of mind when we are in the concept stage. This is what makes Vixen & Fox different, our exclusive designs coupled with our first class fit.

DESIGNED IN AUSTRALIA & UK

In trying to keep up with the demands of the industry, it’s easy for brands to lose sight of the beauty within the design process and forget the importance of brand integrity. 

Our head of design and product development, Angela Richmond, has over 15 years experience in the industry and has significantly contributed to the development and growth of lingerie brands across the UK, Dubai and Hong Kong. Herself and her design team spend anywhere from 3-4 months sketching ideas and then bringing them to life through computer aided designs and technical design packs, followed by sourcing of high quality fabrics and componentry.

The result, one-of-a-kind pieces exclusive to Vixen & Fox.

FIRST CLASS FIT

Pattern making is really at the core of the lingerie making process. Without an amazing pattern maker, beautiful lingerie would be useless. Balancing aesthetics with wearability is a challenge we face with every collection however you can be assured that we will always keep creating until we can balance both.

Our head pattern maker, Alex Brown, has over 30 years experience in the lingerie industry. Her knowledge across several technical disciplines is a strength when identifying challenges and finding solutions. She is not only passionate about bringing our beautiful lingerie to life, but more importantly making sure it's some of the best fitting lingerie you've ever worn.

ETHICALLY CRAFTED

Our lingerie is ethically crafted in Europe to the highest standard, using high-quality materials. We are proud to work with a very knowledgeable team with decades of experience in the lingerie industry. It's because of this team we are able to create lingerie that not only looks elegant but also provides a first class fit.

Vixen & Fox opposes slavery in all its forms. We embrace our role and responsibility of safeguarding human rights through ethical business practices. It is therefore a key focus always protect human rights in our business and in our supply chains. To ensure we do this well, we have commenced working with The Freedom Hub to ensure there are no areas of risk and to produce a Modern Slavery Statement in accordance with the Australian Federal Government.

We share the vision of The Fashion Revolution: A global fashion industry that conserves and restores the environment and values people over growth and profit. Keep asking... "Who made my clothes?"